12 min readBy bcz.co Team
How to Start Selling Online in 2025
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## The E-commerce Opportunity
More people are buying online than ever before. Whether you sell handmade crafts, digital downloads, consulting services, or retail products, there's never been a better time to start selling online. The barrier to entry is lower than ever.
## Choosing Your Platform
The biggest decision when starting an online store is choosing where to sell. Here's a comparison:
### Marketplaces (Etsy, Amazon, eBay)
**Pros:**
- Built-in audience
- Easy to start
**Cons:**
- High fees (15-40% per sale)
- You don't own the customer relationship
- Limited branding
- Platform can change rules anytime
### Full e-commerce platforms (Shopify, WooCommerce)
**Pros:**
- Full control
- Extensive features
**Cons:**
- Monthly fees from $29-299
- Complex setup
- Transaction fees on top of payment processing
- Steep learning curve
### bcz.co
**Pros:**
- Free to start
- Simple setup (minutes, not days)
- No transaction fees
- Link page + store in one place
- Affordable plans ($12/mo for 100 products)
**Cons:**
- Newer platform
- Growing feature set
## Setting Up Your Store on bcz.co
### Step 1: Create Your Account
Sign up for free at bcz.co. You can start with the Free plan and upgrade when you're ready to sell.
### Step 2: Choose a Store Template
Browse our template library and choose a store template that fits your brand. All templates are mobile-responsive and optimized for conversions.
### Step 3: Add Your Products
For each product, add:
- Product name and description
- High-quality photos
- Price and variants (size, color, etc.)
- Inventory count
- Shipping information
### Step 4: Set Up Payments
Connect your Stripe or PayPal account to receive payments directly. bcz.co doesn't take a cut of your sales — you only pay standard payment processor fees.
### Step 5: Configure Shipping
Set up your shipping zones and rates. You can offer:
- Flat-rate shipping
- Free shipping above a threshold
- Weight-based shipping
- Local pickup
### Step 6: Launch
Preview your store, make sure everything looks right, and publish. Share your store URL on social media, email, and your link page.
## Marketing Your Store
### Link Page Integration
One of the biggest advantages of bcz.co is that your store and link page work together. Add product cards to your link page, and visitors can browse and buy without leaving.
### Social Media
- Share product photos on Instagram
- Create short product videos for TikTok
- Pin products on Pinterest
- Link to your store from every bio
### Email Marketing
- Collect emails through your bcz.co site
- Send newsletters with new product announcements
- Offer exclusive discounts to subscribers
### SEO
- bcz.co automatically generates SEO-friendly pages
- Add meta descriptions and alt text
- Use descriptive product names and descriptions
## Pricing Strategy
- Research competitor pricing
- Factor in all costs (materials, shipping, fees)
- Consider psychological pricing ($9.99 vs $10)
- Offer bundles and discounts strategically
## Scaling Your Store
As your store grows, bcz.co grows with you:
- **Pro plan**: Up to 100 products, advanced analytics, custom CSS/JS
- **Business plan**: Unlimited products, team collaboration, API access, white-label
## Conclusion
Starting an online store doesn't have to be complicated or expensive. With bcz.co, you can go from idea to live store in an afternoon. No coding, no high fees, no complexity.
Ready to start selling? Create your free account at bcz.co today.